The New York City Subway Map – Form v. Function in the Public Realm
Tuesday, December 7, 6:30 p.m.
Massimo Vignelli’s 1972 New York City subway map, produced by the Metropolitan Transportation Authority, was considered a design triumph — earning itself a place in the collection of the Museum of Modern Art — but it was criticized as confusing to passengers. A new version of the subway map was released earlier this year, re-raising the enduring dilemma: how best to achieve both functionality and beauty. What alternate versions of the map might be created to encourage ridership and appeal aesthetically? Join the creators of several subway maps, including John Tauranac and Massimo Vignelli, for a discussion about designing for the riding public, featuring Eddie Jabbour, creator of the Kick Map and the NYC subway app, and Paul Shaw, author of Helvetica and the New York City Subway System: The True (Maybe) Story (110 Editions, 2009).
Reservations required for each program 917-492-3395
$6 museum members; $6 when you mention IDSA $8 seniors and students; $12 non-members
The Museum of the City of New York
1220 Fifth Avenue at 103rd Street New York, NY 10029 . 212-534-1672
.
Massimo Vignelli’s 1972 New York City subway map, produced by the Metropolitan Transportation Authority, was considered a design triumph — earning itself a place in the collection of the Museum of Modern Art — but it was criticized as confusing to passengers. A new version of the subway map was released earlier this year, re-raising the enduring dilemma: how best to achieve both functionality and beauty. What alternate versions of the map might be created to encourage ridership and appeal aesthetically? Join the creators of several subway maps, including John Tauranac and Massimo Vignelli, for a discussion about designing for the riding public, featuring Eddie Jabbour, creator of the Kick Map and the NYC subway app, and Paul Shaw, author of Helvetica and the New York City Subway System: The True (Maybe) Story (110 Editions, 2009).
Reservations required for each program 917-492-3395
$6 museum members; $6 when you mention IDSA $8 seniors and students; $12 non-members
The Museum of the City of New York1220 Fifth Avenue at 103rd Street New York, NY 10029 . 212-534-1672
.
posted by weeeng @ 15:08
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