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why design now?

GE and Smithsonian's Cooper-Hewitt National Design Museum
Why Design Now? Solving Global Challenges Conference


WATCH THE VIDEO LIVESTREAM ATCORE77
Friday, October 1st, 9am EST

On October 1, The Cooper-Hewitt National Design Museum, in partnership with GE, hosts the conference entitled "Why Design Now? Solving Global Challenges," part of this year’s National Design Triennial. In the spirit of its theme of global participation, we're proud to be hosting the live broadcast of the entire event, extending its reach beyond New York City to the rest of the world. Tune in here anytime between 9am and 4pm EST on October 1st to catch up on the dialogue, or simply join in on the discussion using the twitter hashtag #designnow

Though you should really just take an R&D day and watch the entire event, we've picked out a few highlights to help you plan. First, TED founder Richard Saul Wurman will set the tone with his keynote at 9:10am: "Ignorance is Bliss: The More We Know, the Less We Understand." We're looking forward to hearing from Chris Conley, Founding Director of Gravity Tank, on designing products for everyday lives at 10:50am and Smart Design's Dan Formosa and Eric Freitag's presentation of the Cimzia Prefilled Syringe Case Study at 2:50pm. Finally, moderated panel discussions about green design, international design, and healthcare reform dot the conference at 9:50am, 11:30am and 3:10pm.

Check out the full schedule— there is something for everyone within the vast range of topics.

We’ll see you online next Friday.




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