i d s a n y c n e w s :

How to Design and Sell Greener Products



How to Design and Sell Greener Products
4 AIA Credits
May 5, 2007 | 9:00 a.m. to 1:00 p.m. | $60
$15 off regular price for IDSA members.

Here is your chance to learn from Jacquelyn Ottman, named one of the 25 Environmental Champions of the Year by Interiors and Sources magazine.

Learn the latest eco-design strategies to design products that are profitable, innovative, sustainable and globally competitive. Discover strategies for reducing environmental impacts throughout a product's life cycle. Explore how to make your design innovations lucrative with compelling marketing that appeals to both green AND mainstream consumers.

Network with design entrepreneurs and marketers, brand managers and product managers supporting new product development. Learn how to design green products that help to achieve points toward LEED building certification.

Co-presenters:
Jacquelyn Ottman, green marketing expert, author of Green Marketing: Opportunity for Innovation and creator of Design:Green, the IDSA endorsed eco-design workshop.

David Bergman, award winning architect, and designer of lighting fixtures, as well as LEED certified professional and instructor at Parsons. He is currently developing “o2|e2: Ecodesign for Economic Growth,” an exhibit and conference to promote the ecodesign sector in New York City.

For information contact Natalia Argüello at 718.663.8403.
NY Designs / Design Business Center: 45-50 30th street. Long Island City, NY 11101


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